eCommerce Tips
We at Level Ten Hosting know how challenging having an eCommerce web site can be. That’s why we have dedicated this section of our site to helping you, our customers, to get the most out of our services and from your site!
Articles
The following helpful articles give advice and guidance specific to your business needs and goals.
The 5 Habits of Highly Effective eCommerce Stores
Posted 2/20/2007 1. Think like a consumer, and put your products in more than one category. The online businesses that make their goods and services easy to find reap rewards... more
7 Ways to Increase Your Online Sales
Posted 2/20/2007 Did your online business process its share of online sales last year? If not, try these seven techniques that encourage visitors to buy. more
The Importance of Your Domain Name
Posted 4/01/2008
By: Gil Lozano Valencia, Global One Marketing
Your website is built around the Domain Name. Most likely, you will print the Domain Name on your business cards, promotional materials, brochures, catalogues, manuals, page title and you may even incorporate the Domain Name into your logo. more
Helpful Hints
- Specialize in marketing Exploit one product or idea to it's fullest.
- People understand simple You must explain what you have to offer in simple terms and make ordering very easy.
- Maximize searches Put the most important keywords into a carefully crafted paragraph at the start of your HTML document. These are most important to search engines.
- Concise content is key Web content must be more to the point than for any other medium. Users will not waste time reading lengthy descriptions.
- Be professional The degree to which site will be successful depends on how professional that site is perceived to be by potential customers.
- Accept credit cards online You must be able to accept credit cards on-line if you plan to do business on the net by selling products (not reselling). If you can't, you will lose over 60% of your business.
- Be consistent in your promotions Whatever promotional activities you choose, be consistent. Do them frequently and don't stop.
- Optimize for search engines Did you know that approximately 90% of all Internet users access at least one of the major search engines to find web sites of interest? It is critical that your web site is ranked toward the top.
- Minimize flash and graphics Graphics are invisible to search engines, and typically most content that's included in Flash is invisible.
- Reciprocity Rules, Get Links
Make sure that all your clients link to you and that you're listed in all of the online directories that might relate to your business.
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